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Real Estate Auction Options Principal Gary Gilbert discusses luxury real estate auctions for both sellers and purchasers.

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Passing on Luxury Home Auction Sellers who are not Ready.

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Sunday, 22 May 2016 Category Auction a Luxury Home

So you've heard all about how a non-distressed luxury home auction may be a good fit for you or your client. You or your client meets all of the criteria I often discuss (non-distressed, may be downsizing, probably has experienced a lengthy listing).  But how good of a candidate are you or are you and your seller really?

It all comes down to how realistic one is regarding the true value of their luxury home they are considering auctioning.  The reason that something is not selling almost always comes back to price.  For example, if you or your client have had your property  listed for at least one year at $2.9m and your reserve price at auction has to be $2.4m, I can't help you.  No one can help you.  Back in 2007 when things were artificially booming, perhaps, but today no way.

In many cases, it is best for all parties to simply continue to market the home traditionally while the seller becomes more realistic on the true value of their home.  Many times, I will have clients come back to after a year who have gone through the process of price reductions only to still be stuck with the home they are trying to sell so they can close this chapter of their life cutting the anchor of never-ending maintenance and expenses.

Are you or are you and your client ready and realistic to chat regarding a possible luxury real estate auction?  If so, reach out to learn more.

Gary Gilbert

404-784-5759

Tags: luxury real estate auction companies, auction a premier home, luxury real estate auctions, auction a luxury home

How Common are Luxury Real Estate Auctions? More Common than One Would Think.

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Tuesday, 27 October 2015 Category Ranch Auctions

Even after doing this for many, many years, I am still surprised at the amount of people who are not aware of the luxury real estate auction concept.  Not surprisingly, many that hear the word auction still affiliate it with distress, fire sale or foreclosure.

When I run across someone that is not familiar with the non-distressed high end real estate auction concept, I often ask them to think about how an exotic, vintage car or a multi-million dollar piece of art is sold.  Do they list it at an inflated price, reduce the price over time and deal with contingencies from buyers?  No, they set a date, promote the sale and auction it to an affluent buyer in a cash, contingency-free manner.

So, how common are luxury home auctions here in the US?  Probably more common than one would think but still somewhat of a foreign concept to most.

Want to learn more?  I'm here to educate you.  Reach out anytime.

Gary

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Tags: auction a luxury home, luxury home auctions, luxury real estate auctions

Time Running Out to Conduct Year End Luxury Home Auction.

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Saturday, 12 September 2015 Category Luxury Property Auction

Well, summer has come and gone but the selling season for luxury homes in most markets here in the US has a little life left.  Since I write here regarding non-distressed higher-end home auctions, let's focus on that market's season specifically.

A typical campaign to market a home including showings and other due diligence takes anywhere from 60-70 days.  Do the math and you will see that auctions are currently being booked for mid-November.  With Thanksgiving in late November and Christmas just around the corner from then, I recommend that the latest anyone conduct an auction is somewhere around a week prior to Thanksgiving.

That being said, if you would like to use a date-certain event to force affluent buyers to a point of action and want to close before year-end, I recommend that you contact me as soon as possible to discuss your options as they relate to the luxury real estate auction world and the luxury real estate auction companies competing for your business.

Gary

404-784-5759

Tags: best time for luxury home auctions, luxury real estate auction companies, auction a luxury home, best time for luxury home auctions

Turning the Tables with a Luxury Real Estate Auction

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Sunday, 10 May 2015 Category Real Estate Auction Companies

So, who is really in control when it comes to the purchase and sale of real estate?  Unless one lives in a hot market like Austin, San Francisco or Seattle, probably buyers.  Sellers set prices then have to deal with the ever-common negotiation for a lower than asking price, buyers needing to be qualified and other contingencies.  Buyers understand that they have the upper hand and use it to their advantage.

Wouldn't it be nice if there were some way that sellers could be in control, even in a not so hot market?  Well, there is.  It's called a non-distressed real estate auction.  While this concept works well at all levels, it works especially well with higher-end homes.  With a luxury real estate auction, sellers are in control.  They tell buyers when the sale will take place, how much they will need to tender to be a register bidder, how much they will need to put down as a non-refundable deposit if they are the high bidder, all done in a cash, contingency-free manner with a 30 day closing.  Like my friend and colleague says about kid's neighborhood baseball, "Today we're going to play baseball in my yard, and I'm going to make up the rules."

Learn more about how high end real estate auctions work by contacting me.  I am a veteran of the industry and am happy to answer questions including the ever important one, "Which luxury real estate auction companies have my best interest in mind?"

Gary

Tags: Real Estate Auctions, auction a luxury home, high end home auctions, luxury real estate auction companies

I've Heard About non-Distressed Luxury Home Auctions. Tell Me More.

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Saturday, 02 May 2015 Category Sun Valley Real Estate Auction

Did you know that luxury homes, much like high-end art, are sometimes auctioned?  I'm not referring to foreclosures but instead a niche marketplace where the affluent elect to auction their property as an alternative to the traditional method of sale.

The typical client I work with considering such is not distressed, has little if any mortgage, has had an extended listing period with price reductions, and is ready to close a chapter of their life.  An auction, by using a date-certain event forces affluent buyers to a point of action by providing them something they understand- deadlines.

Think about it as it relates to the art world- how is a Dali or Picasso sold?  What about a rare Ferrari?

How does it all work?  Who is the best luxury real estate auction company?  Learn more by contacting me anytime to discuss.

Gary

Tags: luxury home auctions, auction a luxury home, luxury real estate auctions, high end home auctions, premier home auctions, sun valley home auction

How Long Has Your Luxury Home Been Listed?

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Sunday, 29 March 2015 Category Auction a Luxury Home

So, how long has your high end home been listed?  Unless you are located in a market like San Francisco or the one I live in here in Austin, your answer is probably a long time.  Let's take a look at possible reasons:

Location?  Price?  The home itself?  Your agent?  Maybe, but more than likely not.  How many other homes in a similar price range are actively listed within say 20 miles?  I bet a numerous amount of inventory is out there competing with your home.

Have you ever considered working with someone like myself and conducting a non-distressed luxury home auction event?  By using a date-certain event, you would be able to force end-user buyers to react by giving them a deadline.  You would also be able to elevate your home for sale above all of the other competing for attention by focusing all of the attention on your property.  Believe it or not, your auction event could literally "freeze the market" in your area.  Why would someone buy anything comparable in your area prior to your event occurring when the feel like they may be able to purchase yours?

I realize that this may be a foreign concept to many of you but with the right property, it can, and does, work well.

Want to learn more? I am happy to have a dialogue.  Please contact me anytime to discuss.

Gary

404-784-5759

Tags: luxury real estate auction companies, high end home auctions, luxury real estate auctions, auction a luxury home

Traditional Luxury Home for Sale Listing vs. Luxury Home Auction Listing. No Comparison

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
User is currently offline
Saturday, 28 February 2015 Category Luxury Home Auction

I was speaking with a luxury agent recently who was telling me about the big campaign they had produced for their seller.  The usual suspects- Wall Street Journal, Robb Report, DuPont Registry, virtual tour, etc.  I tried to explain to them that the exact same marketing campaign via traditional sale vs. non-distressed luxury home auction was no comparison.  The auction campaign would far superior.

Why is that?  It's easy- the date.  By using the date-certain event, affluent buyers are now forced to a point of action.  They can no longer try to wait out the seller via price reductions, financing and other annoying contingencies.  The seller is now in control.

Are you or your and your seller ready to take control of the sales process?  If so, let's talk.

Allow me to educate you on the entire auction process including the best, most ethical  luxury real estate auction suited for your needs.  Don't fall victim to going it alone or to being rooked into conducting an absolute or selling without reserve auction that can be cancelled.  My advice and experience in this field is priceless.  I look forward to speaking with you.  Contact me anytime.

Gary

404-784-5759

Tags: premier home auctions, high end home auctions, auction a luxury home, auction my luxury home, auction my luxury home

Spring is One of the Best Times of the Year to Conduct a Luxury Home Auction

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
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Thursday, 05 February 2015 Category Luxury Property Auction

Well, Spring will be here before we know it.  Is your luxury home still for sale?  If so, let's don't miss out on one of the best times of the year to conduct a non-distressed high end home auction event.

Of course, I bet your realtor is probably telling you the same thing but how many other similar homes are competing for buyers in your market place?  With an auction, all of the interest will be focused on your event until it is done.  A premier home auction event will often freeze the local marketplace.  Put on your buyer's hat.  Why would you buy something traditionally when you could wait until the auction an maybe buy something similar or even better at the auction for a better price?  Of course in reality, you may end up paying more due to the phenomenon of getting caught up in the moment of an auction...

Don't be lured into waiting out the peak selling season or incurring another price reduction.  Take control of the sales process and put yourself in control of your destiny, not buyers.  Close that chapter in your life by using a date-certain event forcing affluent buyers to a point of action.

Contact me anytime to discuss the mechanics and financials of our method including the best luxury real estate auction company for you.

Gary

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Tags: luxury home auctions, auction a luxury home, high end home auction, mansion auction, premier home auction

Will Your Home be Sold and Closed by Year End?

by Gary Gilbert
Gary Gilbert
I have been involved in multi-millions of dollars worth of luxury real estate au
User is currently offline
Monday, 22 December 2014 Category Luxury Property Auction

Well, we're down to our last few days of 2014.  So, did you sell and close that luxury home yet?  For those of you that did, congratulations.  For those of you that did not, what is your plan for 2015?

Are you going to reduce the price (again)?  Are you going to change listing agents?  While that may work in time, how important is time to you?  Are you downsizing, moving closer to family or are there health issues?

Why don't we work together by conducting a non-distressed high-end real estate auction event?  How does a 60 day marketing campaign with a 30 day close sound?  Wouldn't it be nice to have a date-certain event so that you could plan, with certainty, the next chapter of your life?

What is your New Year's resolution?  To have that big home sold and closed?  Let's make that happen sooner than later.  Contact me anytime to discuss this option.

I hope everyone has a great Holiday.

Gary

Tags: sell a high end home, auction a luxury home, sell a luxury home
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